Coming up with a unique tutoring business name that communicates a specific message about your brand and services can be a difficult task. In this post we’ll look at some useful techniques that will help you generate and then narrow down a number of ideas for naming your business.
Breaking down a business name
Small or new business names should usually have two parts. First, you should have a unique word that distinguishes your business from others in your industry. Second, you should have a descriptive part that describes what your business does. The reason why you should include a descriptive part is because without it people won’t know what your business does and they will not be able to establish a connection between your business name and the service you offer – which is necessary for effectively building your brand. As your business becomes more well known and people continue hear your business name they will strengthen the connection between the unique name and the service and eventually when they hear either one they will think of the other.